Facebook Advertising in Perth that turns clicks into customers
At Clout, we combine strategy, creativity and data to make Facebook advertising work harder for your business.
As a full-service Perth marketing agency, we create targeted Facebook ad campaigns that build awareness, generate leads and boost conversions. Whether you’re growing your presence in Perth or reaching audiences beyond it, our team delivers Facebook advertising services backed by insight, collaboration and a bit of fun along the way.
Capability Cache
Capability Cache
Clout has successfully launched more than 1,000 Social Media Advertising Campaigns across Australia, with Facebook advertising making up a major part of that success. Our streamlined process has helped deliver over 40 million ad impressions in the last 3 years alone, but more importantly delivered tangible results for our clients.
Social Ads Case Study #1
Industry: Childcare Franchise
Campaign Details:
> $20 Per Lead
>1,064 Link Clicks (6 week period)
> 52,000+ Accounts reached within local area
> Facebook and Instagram Ads
> Lead Ad Campaign
> Geographically targeted radius
Social Ads Case Study #2
Industry: Land Developer
Campaign Details:
> 1,439 Link Clicks (6 week period)
> $1.68 Cost Per Link Click
> Facebook and Instagram Ads with Content
> Lead Ad Campaign
> Geographically and Demographically Targeted
Social Ads Case Study #3
Industry: Home Renovation
Campaign details:
> Always On Strategy reaching 1.48 million Perth accounts per year
> Over 2,000 campaign link clicks per month
> Facebook and Instagram Ads
> 4.6% Click Through (1.3% is industry average)
Social Ads Case Study #4
Industry: Fitness Franchise
Campaign details:
> Between 2 and 3K campaign clicks per month
> Data driven targeting using automation
> Full funnel strategy
> Facebook and Instagram Ads
Social Ads Case Study #5
Industry: Retirement Apartments
Campaign details:
> Additional leads converted via remarketing
> 5,000 – 7,000 Video Views per month
> As low as 0.01c per Video View
> Facebook and Instagram Ads
> AI enhanced ad optimisation
Social Ads Case Study #6
Industry: Live Event
Campaign details:
> 50,000+ New website visitors
> $0.97 cost per event ‘attend’ response
> 2,073,640 campaign impressions across LinkedIn, Facebook and Instagram
> Highest ever event attendance and engagement levels
Different campaign types work best depending on objectives and audiences, which is why every Facebook Ads campaign should be tailored to your goals and message. Clout delivers the full range of Facebook advertising formats, including:
Our approach to Facebook ad management is efficient, practical and ROI-focused:
The cost of running Facebook ads in Australia depends on your industry, audience and campaign goals. Most small to medium businesses spend from around $2,500 per month, covering ad spend, campaign management, creative and reporting. Costs vary based on factors like audience targeting, competition and ad format. A realistic starting budget helps you test performance, optimise campaigns and scale what works.
Choosing the right campaign type is key to success with advertising on Facebook. Facebook offers a wide range of ad formats designed for different goals, from video and carousel ads to lead generation and remarketing campaigns. The best option depends on your objectives and audience. For example, awareness campaigns build visibility, conversion campaigns drive sales, and retargeting helps reconnect with warm leads. Clout helps Perth businesses identify which ad formats will deliver the strongest results for their goals and budget.
Yes. Clout builds Facebook marketing strategies that are designed for long-term growth, not short bursts of activity. Whether it’s mapping quarterly campaigns, planning seasonal promotions or refining evergreen content, our approach keeps your Facebook Ads consistent and effective over time.
Tracking performance is essential. We measure key metrics like reach, engagement, click-through rate (CTR), conversions and return on ad spend (ROAS). Every campaign includes detailed reporting so you can see what’s working. With proper setup using tools such as Meta Pixel, we track leads, website traffic and sales, giving you a clear view of ROI of our Facebook marketing strategies.
Facebook’s ad platform allows detailed targeting by location, demographics, interests and behaviours. You can refine audiences within Perth or across Australia, build lookalike audiences and retarget people who’ve engaged with your brand. Clout uses advanced targeting to ensure your ads reach the right people while remaining compliant with Australian privacy and consumer laws.
Common pitfalls include underestimating budget requirements, using poor creative and skipping performance tracking. Ads should be designed for mobile users, refreshed regularly to avoid fatigue and backed by accurate claims in line with Australian Consumer Law. Avoid boosting random posts, focus on campaigns with clear objectives and measurable outcomes.
Every campaign starts with strategy. We define your goals, identify target audiences and craft creative that connects. From setup to optimisation, we focus on performance, not vanity metrics. As a Perth-based marketing agency, Clout delivers Facebook ad services that aligns with your business objectives and builds lasting brand visibility.
Absolutely. Many businesses manage their organic content internally but rely on Clout for Facebook Ads management. We collaborate seamlessly with in-house teams, ensuring your paid and organic efforts complement each other and maintain a unified brand presence.
Yes. We create engaging ad visuals and copy designed to stop the scroll. Whether you need new photography, short videos, or carousel designs, our team can plan and produce content that drives results and aligns with your brand.
Facebook remains one of the most powerful advertising platforms for reaching targeted audiences. It’s ideal for generating leads, increasing website traffic and building brand recognition. With advanced data insights and flexible ad formats, Facebook advertising gives Perth businesses measurable ways to connect with real customers.
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