Instagram advertising in Perth that actually gets seen
Instagram rewards brands that show up with strong creative and clear intent. We make that happen. At Clout, we combine strategy, data and scroll-stopping content to build Instagram advertising campaigns that perform. No vanity metrics. No guesswork. Just strategic placements that reach the right people and move them to act.
As a Perth social media marketing agency, we develop Instagram advertising strategies that build awareness, deepen engagement and turn attention into real results. Whether you want to grow your presence in Perth or widen your reach further, we shape campaigns backed by data, creativity and clever campaign optimisation.
Capability Cache
Capability Cache
Clout has successfully launched more than 1,000 Social Media Advertising Campaigns across Australia, with Instagram being one of the strongest performers. Our streamlined process has helped deliver over 40 million ad impressions in the last 3 years alone, but more importantly delivered tangible results for our clients.
Social Ads Case Study #1
Industry: Childcare Franchise
Campaign Details:
> $20 Per Lead
>1,064 Link Clicks (6 week period)
> 52,000+ Accounts reached within local area
> Facebook and Instagram Ads
> Lead Ad Campaign
> Geographically targeted radius
Social Ads Case Study #2
Industry: Land Developer
Campaign Details:
> 1,439 Link Clicks (6 week period)
> $1.68 Cost Per Link Click
> Facebook and Instagram Ads with Content
> Lead Ad Campaign
> Geographically and Demographically Targeted
Social Ads Case Study #3
Industry: Home Renovation
Campaign details:
> Always On Strategy reaching 1.48 million Perth accounts per year
> Over 2,000 campaign link clicks per month
> Facebook and Instagram Ads
> 4.6% Click Through (1.3% is industry average)
Social Ads Case Study #4
Industry: Fitness Franchise
Campaign details:
> Between 2 and 3K campaign clicks per month
> Data driven targeting using automation
> Full funnel strategy
> Facebook and Instagram Ads
Social Ads Case Study #5
Industry: Retirement Apartments
Campaign details:
> Additional leads converted via remarketing
> 5,000 – 7,000 Video Views per month
> As low as 0.01c per Video View
> Facebook and Instagram Ads
> AI enhanced ad optimisation
Social Ads Case Study #6
Industry: Live Event
Campaign details:
> 50,000+ New website visitors
> $0.97 cost per event ‘attend’ response
> 2,073,640 campaign impressions across LinkedIn, Facebook and Instagram
> Highest ever event attendance and engagement levels
Different campaign types work best for different objectives and audiences, which is why every Instagram Ads campaign should be tailored to your goals and message. Clout delivers the full range of Instagram advertising formats, including:
Our approach to Instagram ad management is practical and performance-led:
The cost of running Instagram ads depends on your industry, audience and campaign goals. Most small to medium businesses start from around $2,500 per month, which includes ad spend, campaign management, creative and reporting. Costs vary depending on audience size, competition and format. A realistic starting budget helps you test, optimise and scale what works.
Instagram offers a mix of ad formats designed for different goals, from Stories and Reels to carousels and lead generation ads. Awareness campaigns help grow your visibility, conversion campaigns drive sales, and retargeting reconnects with warm leads. We help Perth businesses identify which ad formats deliver the strongest results for their goals and budget.
Yes. We build Instagram strategies designed for sustainable growth, not short bursts. From quarterly campaigns and seasonal pushes to always-on activity, our approach keeps your brand visible and your results consistent over time.
We track performance across the metrics that matter: reach, engagement, click-through rate (CTR), conversions and return on ad spend (ROAS). With Meta Pixel and Conversion API correctly set up, we can trace leads, sales and site activity so you know exactly what’s driving results.
Instagram’s ad platform lets you refine audiences by location, demographics, interests and behaviours. You can target locally within Perth or across Australia, build lookalike audiences and retarget people who’ve interacted with your content. We use advanced targeting to ensure your ads reach the right people while staying compliant with Australian privacy standards.
Underestimating your budget, using weak creative and skipping tracking are the biggest traps. Ads should be built for mobile, refreshed regularly to avoid fatigue and backed by accurate claims. Avoid boosting random posts, focus on campaigns with clear objectives and measurable results.
Every campaign starts with strategy. We define your goals, pinpoint audiences and develop creative that connects. From setup to optimisation, our focus is on performance, not vanity metrics. As a Perth-based marketing agency, we create Instagram advertising that supports your business goals and builds lasting brand visibility.
Absolutely. Many businesses manage their organic content internally but rely on Clout for Instagram Ads management. We collaborate seamlessly with in-house teams, ensuring your paid and organic efforts complement each other and maintain a unified brand presence.
Yes. We plan and produce high-performing visuals, Reels, videos and carousels that capture attention and drive results. Our creative team knows how to design for Instagram’s fast-paced, visual-first environment.
Instagram is one of the most powerful platforms for connecting with your audience visually. It’s ideal for generating leads, increasing brand recognition and driving traffic to your website. With detailed targeting options and advanced analytics, Instagram advertising gives Perth businesses measurable ways to connect with real customers.
Big plans, small hunches or total maybes welcome. Fill out the form and let’s see where it goes
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