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FACEBOOK ADVERTISING THAT DRIVES RESULTS

Grow faster, reach further and unleash your brand’s potential with our expertly managed social media advertising campaigns.

Drive accelerated growth for your brand and business.

We’re a leading social media marketing agency who can help you reach your ideal customer and promote your business effectively and efficiently through well-planned, creative Facebook Advertising.

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Facebook Advertising
Campaigns That Deliver

Clout has successfully launched over 1,000 Facebook Advertising Campaigns across Australia. Our streamlined process has helped deliver over 40 million ad impressions in the last 3 years alone, but more importantly delivered results for our clients.

Ask us about managing facebook advertising for your business or brand, from $1,500 per month plus ad-spend.

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Sales Increase in 5 months

Industry: Education

Developed, launched and optimised an integrated marketing campaign generating a 114% increase in online sales within 5 months (utilising same budget amounts).

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Sales Increase in 4 months

Industry: Ecommerce

Developed, launched and optimised an integrated marketing campaign generating an 83% increase in online sales within 4 months (utilising same budget amounts).

$ 0 m

Sales Increase YoY

Industry: Home Renovations

Developed, launched and optimised an integrated marketing campaign generating a 23% Year on Year website traffic and enquiry increase (July/Aug 2022 vs. 2021), which translated to $1.2m increased sales (utilising same budget amounts).

Successful Facebook Advertising

Our Facebook ad strategies are built for impact, whether you’re chasing brand awareness, lead generation, or eCommerce sales. We combine smart targeting, structured campaign funnels, compelling creative, and ongoing optimisation to get your brand in front of the right people at the right time. We’d love to chat in person about what we can help you with.

Here’s how we do it:

Audience Targeting & Segmentation

We help Australian businesses reach the right people with layered audience strategies using advanced Facebook Ads Manager tools. By leveraging detailed interests, behaviours, demographics, and existing customer data, we build segmented ad sets that boost relevance, improve click-through rates, and drive better-quality leads at scale.

Campaign Structuring & Funnel Building

We map out full-funnel Facebook and Instagram ad campaigns for medium to large Australian businesses. From awareness to conversion, we help you structure campaigns that match your sales process. Guiding audiences through engagement, retargeting, and conversion with strategically designed ad flows that reflect your customer journey.

Creative / Content

We develop custom ad creative and content tailored to your brand, audience and business goals. Our team produces high-performing visuals, copy, and ad formats that stop the scroll and drive action. Designed specifically for Facebook and Instagram. We balance branding and direct response techniques to boost ad effectiveness and deliver real results.

Ongoing Optimisation

Our team monitors and optimises your campaigns daily to ensure your budget delivers maximum return. We apply data-led insights and A/B testing to improve performance, lower your cost-per-lead, and refine creative and targeting for better outcomes. Our hands-on, results-driven approach keeps your Facebook ads improving month after month.

Our Facebook Advertising Process

We don’t just run ads—we build strategic campaigns designed to support your business goals, drive high-quality leads, and deliver measurable results. Whether you’re a GM looking for scalable acquisition, a sales leader chasing better pipeline performance, or a founder ready to invest in growth, our proven process gives you clarity, structure, and confidence.

From deep audience research to tailored funnel design, creative that converts, and ongoing performance optimisation, we manage every stage of your Meta campaign—from first click to final conversion. Here’s how we do it:

DISCOVERY & RESEARCH

We start by digging deep into your audience behaviour to understand what drives action. By reviewing current market trends, auditing competitor strategies, and identifying key conversion triggers, we ensure your campaign is grounded in data not guesswork. This foundation helps us create highly targeted Facebook ad strategies that speak directly to the right people.

STRATEGY & TARGET

With clear business objectives in mind, we define your Facebook advertising strategy from the ground up. We align budgets and timelines to your growth goals, choose high performing audience segments, and tailor your campaigns to match the way your customers actually buy. It's targeted, efficient, and built for results.

DESIGN & BUILD

Once the strategy is in place, we craft eye-catching visuals and write persuasive copy designed to stop the scroll. Everything is built directly in Meta Ads Manager with precise audience targeting, budget allocation, and conversion tracking, ensuring your campaign is launch-ready and conversion-optimised from day one.

LAUNCH & OPTIMISE

We don’t just hit ‘go’. We launch with real-time monitoring and rapid response systems. Our team actively manages your campaign with data-led A/B testing, performance adjustments, and creative tweaks that maximise impact early. This hands-on optimisation helps lower costs and improve ROI fast.

REPORTING & INSIGHTS

Each month, you’ll receive a clear, jargon-free report that highlights what’s working and what’s next. We translate ad metrics into business outcomes, spotlight key wins, and map out strategic next steps. Our reports are built for leaders who need clarity, not complexity.

What Our Clients Say About Working with Clout

You can reach your ideal customer and promote your business effectively and efficiently through well-planned, creative marketing.

Let's Talk
"We can't thank Cal, Carly and the Clout team enough for all their hard work, support and dedication to all aspects of our marketing and branding. From websites and social media to printing and design - there's nothing Clout cant do! They are honest, reliable and most importantly, a pleasure to work with. Thanks again Clout Team!"

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Brittany Young
Brittany Young
"I’ve worked with Clout Marketing and have been really impressed with their friendly nature, experience and responsiveness (very important to me) across all areas of marketing (design, digital, search, social media, etc). I wouldn’t hesitate recommending Cal and the team if you’re looking for a digital or marketing agency in Perth! 5 stars!"

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Shenade Unicomb
Shenade Unicomb
"Cal and Carly were brilliant to work with. Extremely helpful, knowledgeable and excellent communicators. I would recommend Clout Marketing and I look forward to using them again in the future."

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Mark McGran
Mark McGran
"Clout always went above and beyond with our marketing, whether it be taking time to explain to us in simple turns on how are money was being spent, or doing the extra little things they didnt have to do to ensure we were getting the best bang for our buck. Would highly recommend for businesses of all sizes."

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Elite Racing Cycles
Elite Racing Cycles
"Clout have been great to work with, they are very responsive with great turn around times. Thank you for your help with finalising our website and SEO ranking. Highly recommend."

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Vic Bushby
Vic Bushby
"I have worked with Clout Marketing for many years and can highly recommend them for marketing and digital strategy along with fantastic service and advice."

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Ross Milner
Ross Milner
"Thanks Clout Marketing for your support with the launch of my new building business! Clout helped provide strategic marketing advice, brand development, digital marketing and website design/build support during the crucial start up stage of my business. Their tireless, proactive work was immensely helpful! It was reassuring to know I had an expert agency who knew what I needed - they know their stuff when it comes to strategy, design and digital - and they're very familiar with the nuances of the Perth building industry too! Their friendly, genuine nature and can-do attitude made them easy to work with! I look forward to our next project together. I thoroughly recommend Clout for anyone looking for a digital and design agency!"

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Zac Morrow
Zac Morrow
"I opened the doors of my doggy day care business in the Perth CBD, City Lickers Dog Day Stay in September 2024. I engaged Cal and his wonderful team to manage my Google ad words and SEO. 80% of all our doggy bookings have come from this work directly. The team worked closely with me from the start to understand the business, what type of clientele I wanted and how I wanted to be marketed. I am a very niche business in the world of Doggy Day Care, so it was imperative that they got it right! And they did! they continue to work with me increasing and decreasing budget spend as we deem necessary and with what I can afford, and it's worked brilliantly! I cannot recommend them highly enough as they have made my business what it is today!"

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Simone Wilkins
Simone Wilkins
"Too often, we forget to stop and say thank you for a job well done. On this occasion, a very well-deserved five stars and thank you go out to the creative team at Clout Marketing for their exceptional advice, design skills, and execution techniques."

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Doug Childress
Doug Childress

Types Of Facebook Ads

At Clout, we design Facebook advertising campaigns that are not only visually impactful, but strategically engineered to generate measurable business outcomes. We’ve successfully launched over 1,000 high-performing campaigns for brands across Australia—helping them grow brand awareness, drive web traffic, and increase sales with the right ad formats at the right time.

Here’s a look at just a few of the Facebook ad types we get asked about by Australian businesses  we’ve helped to scale smarter:

Newsfeed Ads

Newsfeed Ads are one of the most effective formats for high-impact visibility and click-throughs. We use these to reach users directly in their scrolling feed with compelling creative and targeted messaging, perfect for lead generation, eCommerce sales, or campaign launches.

Get started with newsfeed ads.

Video Ads

Video ads are perfect for telling your brand story quickly and effectively. We design mobile-friendly videos that grab attention in the first few seconds and guide viewers to take action. This format is ideal for businesses looking to build awareness and increase reach.

Get started with video ads.

Carousel Ads

Carousel ads let you display multiple images or videos in a single ad, encouraging people to swipe through your products, services, or key messages. This format works especially well for eCommerce, real estate, and service-based businesses that want to highlight different features or offers.

Get started with carousel ads.

Lead Generation Ads

Lead generation ads are designed to capture contact details directly within Facebook, without sending users to a separate website. We use these to help businesses grow their database, book appointments, or generate qualified sales leads. The built-in forms make it easy for people to express interest, and we tailor each campaign to match your offer and audience.

Get started with lead generation ads.

Retargeting Ads

Retargeting ads keep your brand front of mind by reaching people who have already visited your website, viewed your content, or interacted with your business. We build segmented retargeting campaigns that encourage users to take the next step, whether that’s completing a purchase, making an enquiry, or returning to your site. This is one of the most efficient ways to improve your return on ad spend.

Get started with retargeting ads.

Post Engagement Ads

Post engagement ads help boost visibility and interaction on your most important content. Whether you’re promoting a launch, event, update, or brand story, we use this format to increase likes, shares, comments, and saves. These campaigns are also useful for building social proof and warming up your audience for future conversion campaigns.

Get started with engagement ads.

Facebook Training and Agency Support.

Clout offers additional training and support including:

  • Facebook Advertising Training for Teams and Agencies We deliver practical, tailored Facebook Ads training for individuals, in-house marketing teams, and agencies across Australia. Whether you're looking to build confidence with campaign setup or dive into advanced optimisation strategies, we customise each session to your industry and experience level. Training can be delivered in person or via video call, with a focus on real-world application and measurable results.
  • White Label Social Media Advertising for Agencies We offer fully managed social media advertising as a white label service for creative, digital, and marketing agencies across Australia. Whether you need a trusted partner to handle Meta campaigns behind the scenes or want to scale without growing your internal team, we work seamlessly under your brand. From strategy and setup to creative, optimisation, and reporting, your clients stay front and centre while we do the heavy lifting.
Let's Talk

Get In Touch

Let's start planning your Facebook Advertising campaigns.

Our experienced team look forward to discussing your goals, marketing challenges and the next steps for your brand.

Please reach out using the form below and we’ll be in touch as soon as we can.

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